Oh so noble I …


The photo above shows the side street entrance to one of my favourite department stores in Vienna. It is the former E. Braun & Co store, that was founded in 1892/1893 as one of Vienna’s most noble fashion stores.

In the beginning mostly aristocratic brides shopped here for their big day and their later life as a married woman. And of course it soon became an exclusive supplier to the court of the Austro-Hungarian Empire (1911) .

Unfortunately the original store does not exist any more, but the fine building with the delicate interieur is still there. And also the later founded E. Braun & Co store on New York’s Park Avenue.

1 comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: