Not so forward …

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Although Paris is considered a fashion metropolis, Parisian women have been banned legally from wearing trousers till this day. The law was introduced in 1800 and finally repealed by French minister for women’s rights Najat Vallaud-Belkacem. Vive la révolution et les Françaises!

Adele List I

Light gray hat with imbricated design, hunting calf
Adele List Hats
1924-1972

Hat

Adele List (1893-1983) was trained in several hat salons in Paris and Vienna. In 1924 she opened her first own shop in Kruger Street (1st district of Vienna). Her creations soon became a household name for elegant and sophisticated designs. Her hats were much in demand and even exported to Belgium and Turkey.

Fashion compendium

FASHION NOW: 25 years
Terry Jones (Ed.)
320 pages

FashionCompendium

Fashion Now! was compiled by iD magazine’s Terry Jones and shows the work of more than 90 fashion designers from around the world. The A to Z compendium holds designer biographies, fashion campaigns realised by great photographers and catwalk photos.

FashionNowGucci

Introduction to ‘Gucci’ and Frida Giannini who explains her approach to creating fashion with these words: ‘I think of a mood, a way of living, of certain needs’.